CHEERS FOR CHARITY

April 15, 2026

A Charity Craft Beer Initiative

The Concept

Two Nagoya craft breweries - Hyappa Brews and Tallboys Brewing - are producing special beers to support local charities. ¥100 from every beer sold will be donated to organizations serving children in need throughout the community.

The Connection

This initiative supports the 35th Annual Chubu Walkathon, organized by the American Chamber of Commerce in Japan (ACCJ) Chubu Chapter and Nagoya International School (NIS), with endorsement from Aichi Prefecture and the City of Nagoya.

Cheers for Charity

Who Can Participate

Nagoya food & drink establishments are invited to participate, including hotels, restaurants, bars, cafes, and izakayas.


Citizens (20 years of age and up) can contribute by choosing these special beers when visiting participating establishments.

How It Works

Venues purchase beer through normal distribution channels

Venues set their own retail price

¥100 per unit is donated to charity

No tracking or reporting is required

For Your Establishment

Community Engagement

Demonstrate visible support for local causes

Unique Offering

Limited-edition craft beers

Operational Simplicity

Donations and accounting are fully managed

Customer Appeal

Local craft beer paired with charitable giving

List of participating venues to follow.

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A smiling person wearing a JET t-shirt holds a handle and points to an advertisement displayed inside a train.

Meet Chubu Walkathon Volunteer - Bryce Conlan

By Walkie Walrus • 2026年4月13日
Bryce is a long-time, ardent supporter of the Chubu Walkathon! You'll always be able to find Bryce because he's usually on stage as one of the event's emcees.
A person wearing blue jeans and white, chunky sneakers walks through a grassy field in bright, golden sunlight.

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By Walkie Walrus • 2026年4月3日
To celebrate the 35th anniversary of the Chubu Walkathon, we invite you to take part in our special 35‑Day Walk Challenge - a fun, inclusive way to stay active while supporting people and communities who need it most.
A person in a dark Puma hoodie holds a white flyer for a

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Announcing the winner of the 2026 Chubu Walkathon T-shirt design contest.
Flyer to attract Marche vendors to an event

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A group of people are sitting around a table with laptops.

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A group of people standing on a stage in front of a sign that says walkathon.

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